The series started at W Goa and Jatayu Earth‘s Center in Kerala; The next stop is Petra, Jordan with a Cercle Records Experience at W Amman
BETHESDA, MD., March 15, 2022 /PRNewswire/ — Let the music move you. W Hotels Worldwide, part of Marriott Bonvoy’s portfolio of 30 extraordinary hotel brands, today announced a collaboration with Circle, the renowned French music media company known for producing some of the most breathtaking performances ever staged. Through a series of live-streamed concerts, exclusive moments and Cercle Records parties in and around W hotels around the world, W and Cercle will celebrate the fascinating and emotional connection between music and travel.
“Music is a universal language and a powerful source of memory,” said Carly Van sickle, Senior Director, Global Brand Marketing, W Hotels. “It can instantly transport you to a time and place, which is why sound has always been such an important part of the W Hotels experience. As the world opens up, we’re excited to team up with the Circle visionaries to inspire people to travel, dance together and explore the world once again.”
From the Great Pyramids of Giza to a hot air balloon over Cappadocia and Glacier 3000 in the Swiss Alps, Cercle honors cultural heritage sites and monuments through electronic music and video. W and Cercle will continue this legacy by celebrating five W destinations throughout 2022. At each stop, Cercle will host one of their signature livestreams at a cultural venue, with W hosting an in-person party at a nearby W hotel.
The world is our stage: W Hotels x Cercle programming
W Hotels x Circle Soundtrack: W Goa + Jatayu Land
s Center, Kerala, India
W Hotels x Cercle launched the series on March 5 with a Cercle Records Live Experience on the breathtaking beaches of W Goa. Artists included colyneTeho, W Goa Music Curator Ayush Avo, and Cercle Duo Phil & Derek. At March 7a set by Colyn was broadcast live from Jatayu Earth’s Center in Kerala, India – a park that sits 1200 feet above sea level and features the largest bird sculpture in the world, a representation of the Hindu demigod Jatayu who took the form of an eagle. The live streamed performance can be watched here.
W Hotels x Circle Soundtrack: W Amman + Petra, Jordan
Today, W Hotels x Cercle announce that they are heading towards Jordan for a performance broadcast live by Bedouin to the archaeological wonder of Petra on March 21st. That night, W Amman will host a Cercle Records Live experience with performances by Bedouins and Sebastien Leger. A Circle story with Emmit Fenn will be filmed at the top of the W Amman heliport two days later and broadcast live. For event tickets or to book a stay at W AmmanClick on here.
W Hotels x Cercle Soundtrack: ?, ?, ?
As with all Circle shows, things are kept secret until several weeks before the music starts. The final three W Hotel destinations, cultural landmarks and performers will be announced on both brands’ social media channels as well as on the W Hotels website.
For more information and to book your unique musical journey with W Hotels, please visit theangle.whotels.com/circle. All Circle performances are streamed live on Facebook@circlemusic and Twitch @cerclemusic; relive all the performances on Circle‘the YouTube channel. Stay up to date with the latest news and discover exclusive behind-the-scenes content on Instagram at @whotels and @cerclemusic. For more information, visit w-hotels.marriott.com and circle.io.
About W Hotels Worldwide
Born from bold culture, 24/7 from New York City, W Hotels has been redefining hospitality for more than two decades, shattering the norms of traditional luxury wherever the iconic W sign is found. With nearly 60 hotels worldwide, detail-driven design, iconic service Any /Whenever and a buzz, Signature Lounges create an experience that is often imitated but never equaled. Dynamic and invigorating, the brand celebrates every traveler’s desire to experience the destination through a lens that is distinctly W. For more information about W Hotels, visit whotels.com/theangle or follow us on Twitter, Instagram and Facebook. W Hotels Worldwide is proud to be part of Marriott Bonvoy®, Marriott International’s global travel program. The program offers members an extraordinary portfolio of global brands, exclusive experiences on Marriott Bonvoy Moments and unparalleled benefits including free nights and recognition of Elite status. To join for free or for more information about the program, visit MarriottBonvoy.marriott.com
Cercle is a media company dedicated to promoting artists and places through exceptional production in order to raise awareness of art, cultural heritage and great landscapes through two mediums: music and video. Every other Monday, an artist performs an hour-long set in a unique setting, followed by an interview via Facebook Live and Twitch. Cercle has already collaborated with cultural destinations such as the Eiffel Tower, the great pyramids of Giza, the Château de Chambord, the Griffith Observatory and many others.
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